We are Deep Sea Electronics, a Generac Company, one of the world’s top manufacturers of generator controllers, auto transfer switch controllers, battery chargers and vehicle & off-highway controllers

Over the last 40 years we have never stopped innovating and have brought products to the market that changed the industry forever. From our very first location in Scarborough, we have grown year –overyear to become the market-leading organization that has products in use in every corner of the world

The ASM is responsible for sales growth and market expansion in the defined territory, the successful candidate will also develop sales and regional distribution strategies (where applicable). The ASM coordinates all marketing activities with distribution partners (where applicable), building designing and executing the plans needed to grow share within the assigned territory.

Other parts of the role include -

• Expand customer base and develop business with direct and indirect customers.

• Visit both customers and prospects to develop relationships, build confidence in the C&A group and increase profitable business.

• To be the voice of the customer within the Control & Automation (C&A) group and the face of the C&A group within the customer

• Promote both existing and new C&A products to customers.

• Liaise as needed with internal functions to ensure the best levels of service are provided for customers.

• Keep abreast of competition developments.

• Conduct market research within the customer base to keep abreast of changing market conditions.

Essential Duties and Responsibilities:

• Achieve sales targets

• Arrange and attend customer visits to new and existing customers

• Effectively negotiates sales

• Develop customer relationships

• Work with distributor channel on business analysis

• Identifies, assesses, attracts and negotiates with potential customers

• Identify market opportunities for C&A group products

• Expanding the customer and contact base

• Develop strategic relationships within the region

• Provide World class customer support

• Work with distributors to increase market penetration

• Coordinates all marketing activities with distribution partners

• Supports all promotional programs

• Achieve customer visits/phone meetings to set targets

• Create and manage quotes for customers with appropriate follow up

• Manage the opportunity pipeline to maximize value for the company

• Presentation and demonstration of products

• Maintain customer data in the company systems

• Work with internal company functions to address customer issues

• Monitor competitor activity, and key market trends

• Monthly reporting

• Exhibition attendance where required

Knowledge Skills and Abilities:

• Presentation and demonstration of products

• Maintain customer data in the company systems

• Work with internal company functions to address customer issues

• Monitor competitor activity, and key market trends

• Monthly reporting

• Exhibition attendance where required

• External relationships will be predominantly with the assigned customer group and the contacts therein.

• Build relationships with management, Internal Sales function, Technical Support, Marketing and

• Warranty

Key Performance Indicators:

• Sales targets

• Product margin profit improvement

• Call rates (face to face or via other channels)

• Pipeline development

• Achievement of other objectives as issued by management

Physical Demands : While performing the duties of this job, the employee is regularly required to talk and hear; and use hands to manipulate objects or controls. The employee is regularly required to stand and walk. On occasion the incumbent may be required to stoop, bend or reach above the shoulders. The employee must occasionally lift up to 25 pounds. Specific conditions of this job are typical of frequent and continuous computer-based work requiring periods of sitting, close vision and ability to adjust focus. Occasional travel.

“We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.”

Our success is directly tied to our employees’ professional growth and personal well-being, combined with strong families and communities. As an inclusive workplace, our employees embrace diversity, celebrate differences, and treat others with equality and respect.

Over the 60 plus years of Generac’s history, we’ve been dedicated to energy innovation. From creating the home standby generator market category, to our current evolution into an energy technology solutions company, we continue to push new boundaries.

As one of the leaders and largest suppliers of power generation equipment and technology, the work we do touches millions of lives. Employees at Generac are encouraged to be innovative and are valued as an integral part of our global team. Our challenging goals develop knowledgeable employees dedicated to helping continue Generac’s success. Generac provides individuals the opportunity to work in a fast-paced agile work environment where their work makes a difference in people’s lives and their own.