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Travelers Insurance Company AVP, Strategic Marketing, Personal Insurance in Hartford, Connecticut

Who Are We?

Taking care of our customers, our communities and each other. That’s the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 160 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it.

Job Category

Marketing

Compensation Overview

The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards.

Salary Range

$140,400.00 - $231,700.00

Target Openings

1

What Is the Opportunity?

The AVP of Strategic Marketing will play a critical role in redefining and revitalizing our Marketing group. This role is designed for a dynamic leader who is passionate about driving creativity, strategic alignment, and measurable results. The AVP of Strategic Marketing will be pivotal in transforming our Marketing team into a proactive, innovative, and highly influential part of our organization.

What Will You Do?

  • Collaborate closely with the Regional Vice Presidents (RVPs) of our sales regions to understand their strategic profitable growth objectives.

  • Work with Field sales reps to provide them with effective content and strategies to support agents in growing their business within their respective regions.

  • Identify new distribution opportunities for personal insurance products. Qualify potential distribution partners in related businesses such as automotive products, employee benefits administration. Blueprint, justify and build new proprietary distribution channels (e.g., workplace sales force, Travelers websites) Design and implement distribution programs.

  • Develop programs to boost the appeal of Travelers products to consumers. Establish marketing partnerships with manufacturers or retailers of insurance-related products such as home or car security systems, child safety products, and automotive accessories. Assess costs and benefits of in-house or vendor-managed services like expanded roadside assistance, and implement where warranted.

  • Contribute to development and evaluation of companywide mass communication programs. Work on refinement of Travelers Personal Lines positioning. Assist with the definition of Personal Lines brand strategy. Manage agencies and other vendors through creative development, production and implementation process.

  • Evaluate and improve programs. Assess market and financial impact. Take action.

  • Perform other duties as assigned.

What Will Our Ideal Candidate Have?

  • Proven track record of leading and transforming marketing teams within large organizations.

  • Strong strategic thinking and planning skills.

  • Exceptional creativity and ability to inspire innovative solutions.

  • Excellent leadership and team development capabilities.

  • Ability to build strong cross-functional relationships and align marketing efforts with overall business objectives.

  • Insights-driven mindset with a focus on measurable results and accountability.

  • Deep understanding and commitment to nurturing a positive and empowering company culture.

What is a Must Have?

  • Minimum 7 years industry experience.

  • Demonstrated and specific knowledge of marketing disciplines: strategy, sales management, forecasting, analysis, and communications and customer knowledge.

What Is in It for You?

  • Health Insurance : Employees and their eligible family members – including spouses, domestic partners, and children – are eligible for coverage from the first day of employment.

  • Retirement: Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers.

  • Paid Time Off: Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays.

  • Wellness Program: The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs.

  • Volunteer Encouragement: We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice.

Employment Practices

Travelers is an equal opportunity employer. We believe that we can deliver the very best products and services when our workforce reflects the diverse customers and communities we serve. We are committed to recruiting, retaining and developing the diverse talent of all of our employees and fostering an inclusive workplace, where we celebrate differences, promote belonging, and work together to deliver extraordinary results.

In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions.

If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email (4-ESU@travelers.com) so we may assist you.

Travelers reserves the right to fill this position at a level above or below the level included in this posting.

To learn more about our comprehensive benefit programs please visit http://careers.travelers.com/life-at-travelers/benefits/ .

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