Company description

At Publicis Collective, we know tomorrow’s challenges won’t be solved by today’s solutions. It’s why we support our teams with the resources and tools they need to continue redefining the future of marketing. It’s also why clients rely on us to lead the way in connecting media, data, technology, and teams by what matters most – business outcomes.

Publicis Collective’s consultative practitioners are catalysts for business growth and innovation, we’re more than media experts. We are an incubator for high-performing talent and a launchpad for ideas that push the boundaries of what’s possible.

As part of the global Publicis Media network, we’re backed by the power, scale, and benefits of Publicis Groupe, one of the largest and most celebrated marketing and communications platforms on the planet.

How are we different? There are three core values at the center of our approach that help us stay ahead – curious, open, and driven.

Curious - A deep curiosity compels us to go beyond the brief to deliver exceptional outcomes.

Open - We value diverse perspectives and new ways of working.

Driven - We are ambitious, rigorous, self-disciplined, and resilient in our pursuit of excellence.

If you're a collaborative and enterprising practitioner with a passion for media and a desire to make a real impact, we want to hear from you.

Let's shape the future together.

Overview

The VP, Strategy Director leads & manages the strategy and planning process for assigned clients, while assisting in implementing strategic initiatives & constructs across Collective. The VP, Director is a leader who contributes to marketing and media strategy, builds solid relationships with clients and internal partners across all levels and functions, and is able to manage, lead, and develop their internal strategy team.

Responsibilities

• Maintain an in-depth knowledge of current media industry news and brand business (current and historical perspectives) with a focus on upstream initiatives

• Lead in creation of strategic approach that addresses Consumer, Brand, and Business tensions or opportunities

• Elevate & provide strategic thinking across a portfolio of brands + running projects. You are an owner vs. an advisor.

• Guide and support internal teams in the application & positioning of strategic constructs & products

• Guide and support team in data analysis to identify business, consumer, and brand insights to inform strategic approach to deliver business objectives, using syndicated and proprietary data resources

• Clear, data storyteller and problem solver. Can identify meaningful, singular, useable insights/tensions.

• Drive Innovation and Thought Leadership agenda both as a new business asset but equally within the agency to drive modern marketing solutions for our clients

• Write and deliver strategies and POV’s as well as oversee the translation of these strategies into the final audience recommendations

• Provide vision, direction, management and support to individuals within the team to ensure their work aligns with our mission and goals

• Be familiar with widely used and emerging insight tools and media technology, channels, and terminology

• Form collaborative relationships with other agency capabilities, partner agency teams and third parties as necessary

Qualifications

• 7+ years of experience in media planning/strategy with progressive levels of responsibility

• 3+ years of previous management experience

• Proven track record of strategic leadership & oversight

• Experience across all media types (national, local, digital, direct, programmatic, shopper, etc.)

• Ability to translate data into viable business solutions to enhance strategies and meet deliverables

• Ability to anticipate and quickly assess continually changing client needs and adapt resources and strategies accordingly

• Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills

• Excellent leadership ability to drive team to deliver results

Additional information

Compensation Range: $156,560 - $214,200 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 03/08/2025.

All your information will be kept confidential according to EEO guidelines.

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