Job Description

Diversity, Equity and Inclusion are at the core of our mission to strengthen and empower the communities we serve.

Cloud Theory is seeking a Senior Marketing Communications Specialist  to join our marketing team to drive awareness and demand through exceptional written, visual, and verbal communication skills, B2B marketing and PR experience, and deep understanding of the automotive industry. The right individual has an appreciation for an engaging, energizing, and collegial work environment, and is a tech-savvy self-starter with a passion for content that resonates.

We are a team of enthusiastic, highly motivated, data-driven marketers that believe good content is integral to our success. As an important member of our team, you will work alongside your marketing teammates to provide compelling, relevant content through press releases, blog content, social media, email, events, sponsorships, collateral, advertising and more. You will use all social media platforms, HubSpot, WordPress, and PRNewswire to publish content, and Canva and Adobe CS to design beautiful social media posts and more.

A little about our company:

Cloud Theory is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors.

To learn more about our entire portfolio of automotive brands, visit www.advanceautomotive.ai

This position is 100% remote. 

What you’ll do here :

• In this role, you will spend the majority of your time writing content that resonates with automotive dealers and OEMs.

• Increase credibility and positive exposure of our automotive portfolio through written communications including website content, eBooks, blogs,social media, white papers, public relations, email marketing, advertising, and brand presence

• Support team growth goals, including driving organic traffic and lead generation, by owningthe marketing content calendar for the Advance Automotive portfolioanddeveloping, creating, and consistently posting search engine optimized written content

• Grow social media brand presence for Advance Automotive’s portfolio of brands through creative content and consistent eye-catching posting. Help develop content strategies that resonate with a B2B audience on social media, with a focus on LinkedIn

• Amplify public outreach by partnering with our PR firm to secure media coverage, interviews, and speaking opportunities

• Establish a positive reputation for our automotive portfolio by identifying, submitting, and securing awards and industry recognition for our brands.Help develop and maintainthe individual brand voices across our portfolio and align written communication with key personas

• Ensure consistent messaging and brand identity for our automotive portfolio by reviewingcommunication materials from key leaders

What you’ll bring to Cloud Theory :  

• Bachelor’s degree in marketing or communications preferred, or equivalent experience

• Minimum 4 years of experience in marketing communications or similar

• Strong ability to analyze, simplify, and visualize data for use in content

• Excellent written and verbal communication skills

• Strong attention to detail and a strong design eye

• Proficiency in Canva, Adobe CS, or similar design software programs, (current, new and emerging) social media platforms, Office 365 (including Excel), and CRM (HubSpot a plus)

• Ability to manage time and prioritize tasks to meet or exceed expectations

• Forward thinking, proactive, and high integrity work habits. Experience working in fast-paced, growth stage company a plus 

• Goal-oriented personality with a commitment to team success, a strong work ethic and the ability to communicate best practices internally 

• Strong organizational skills, and the ability to work independently and operate in an open and fluid environment

Additional Information

Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.

Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit www.advancelocal.com .

Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext, Lonestar Live.

Advance Local Media is committed to creating a diverse and inclusive environment, and is proud to be an equal opportunity/affirmative action employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law.

If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information.

Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.